Built for the Dentist Who is Serious About Growth.
Smile Spotlight is designed for dental practices that are ready to invest in their visibility and turn that investment into real, measurable results. If you offer high-value specialty services like implants, veneers, or smile makeovers and you're tired of marketing that looks cheap, blends in, or simply doesn't convert then this is for you. Whether you're looking to dominate your local market, build authority with new patients, or finally have a marketing system that works as hard as you do, Smile Spotlight was built with your practice in mind.
Setup to ensure success
Ensuring you know what to expect, how to approach the investment for the highest ROI, how we will work together, and the level of effort are all critical to a successful partnership. Successful implant sales requires a high-level of investment, patience and understanding. That’s why we take time to discuss every detail with you.
- 30-minute interview-style TV production starring you discussing the important aspects of your implant services.
- Cinematic B-Roll Footage to enhance storytelling.
- Service Highlight Videos focusing on specific procedures such as implants, veneers, Invisalign®, and smile makeovers.
- Short-Form Social Clips to optimize vertical videos for Instagram Reels, YouTube Shorts, and Facebook.
- Targeted Ad Campaigns to distribute across YouTube, and Facebook to put your content in front of the right audience.
- Website Landing Page or Mini-Site built to convert visitors into consultation requests.
- Search & AI setup to ensure your practice is found when patients are actively looking.
- A marketing playbook that provides a complete guide to ad placement, funnel strategy, and campaign implementation.
- Practice Operations Playbook to learn proven frameworks for booking consultations, presenting treatment, and closing cases with confidence.
Managed for high-return and consistency
The real return on your investment comes from what happens month after month. Efforts include ongoing optimization, managing media placements, monitoring performance, and the strategic guidance that keeps your pipeline full and your practice growing. That's exactly what Smile Spotlight's monthly management delivers. We stay actively engaged in your digital presence, your ad performance, and your funnel.
- Ongoing campaign optimization across Meta, YouTube, and Facebook to maximize reach and lower cost per patient acquisition.
- Continued media placement and scheduling across local television stations.
- Website and landing page maintenance, performance monitoring, and conversion optimization.
- SEO & AI search management to keep your practice ranking in traditional and AI-driven search results.
- Regular performance reporting across every channel.
- Ongoing distribution, scheduling and publishing of your short-form social clips.
- Continued guidance on optimizing your funnel, consultation booking process and front desk workflows.
Performance is a Partnership
Measuring the impact of your investment is important. Every month you receive a clear and transparent picture of what's working on the marketing side. But great marketing can only do so much. The full return on your investment comes when your front desk is converting calls, your team is presenting treatment with confidence, and your operations are set up to close the cases we send your way. That's why we don't just report on marketing metrics, but we stay engaged on the operational side too, because real results only happen when both sides of the equation are working together.
- 40+ Consults Scheduled
- 1M+ Impressions
- 13K+ Landing Page Views
- 205K+ Eyes on the Brand
- 28K average production per case